Tuesday, January 4, 2011

Making Money Marketing


10 Exciting European Startups from 2010


Europe’s had a bumper year for interesting startup ideas. The Next Web’s Hermione Way and I put our heads together to come up with this list of ten small tech companies from across the continent that have excited us in 2010.


Brainient


London-based Brainient makes it easy to add interactive elements to existing web video. A ‘Magic Script’ lets publishers add a few lines of code into a website’s Body HTML, enabling pre-roll ads, overlays or any other type of Brainient layers on any embedded video in the page.


The company launched its developer tools at The Next Web Conference in April this year and announced the first of a fresh wave of commercial partnerships, allowing video site SeeSaw to transplant Hulu’s “Choose your own ads” format to the UK for the first time.


Tastebuds


If music be the food of love, the Tastebuds is on to a good thing. This Last.fm-powered dating site that we profiled earlier this year matches you with others who share your taste in music.


It’s a simple idea that the site carries off incredibly well and as a niche dating idea we love it. Music taste can often say a lot about a person’s outlook on life and if nothing else, it’s an excellent conversation starter. The service may be a little too reliant on Last.fm from a business point of view, but as a concept it’s beautifully realised.


Skimlinks


Affiliate links are a major revenue stream for some online publishers. Taking all the effort out of this type of marketing, Skimlinks gets rid of the long URLs that often put users off clicking links. The fact that the publisher is getting a cut from sales of the product they’re linking to is completely invisible, as a Skimlinks URL looks just like a normal non-affiliate link.


It’s a model that has won Skimlinks major worldwide publishing clients. This year the London-based startup launched Skimkit, a product that makes it easy for writers to add affiliate links to their articles, even suggesting items that might be suitable to link to.


Shutl


As satisfying as it is to conveniently order shopping online from home, the wait to get it delivered can sometimes make a trip to a bricks-and-mortar store seem like a better option. Shutl aims to improve on next-day delivery by offering products to your door as soon as 90 minutes after you place your order.


The service works by aggregating capacity across local courier companies into a single web-service that retailers can use to speed up deliveries. A GPS tracking facility in partnership with Bing Maps allows shoppers to track their deliveries in real-time via the Shutl website. The UK startup is currently trialling its service with certain Argos stores in the London area.


Paper.li


It was hard to ignore Swiss startup Paper.li this year. The “Twitter newspaper” startup saw rapid viral growth thanks to the automated tweets it sent out each time a user’s daily newspaper was published.


This annoyed some Twitter users, who found their reply stream filled with announcements that they featured in their followers’ Paper.li publications each day. Still, the service is still growing at a reported 1000 papers per day, with plans to expand beyond Twitter and Facebook and offer users the chance to make money from their newspapers in 2011.


Nuji


When we covered Nuji‘s launch earlier this month, we described it as “Instagram meets Instapaper” for shopping. This social network sees you sharing things you like, be they items in shops or objects you spot online, as a way of demonstrating your taste. A mobile app lets you scan barcodes while you’re out shopping, making adding items to your profile easy.


As it builds a network of tastemakers, Nuji plans to monetize by offering relevant shopping deals to users based on their interests.


Flattr


This Swedish startup from Pirate Bay founder Peter Sunde offers publishers an “online tipjar” that can easily monetize any Web page.


After adding money to their Flattr account, users click the ‘Flattr’ button on pages that they like around the Web. At the end of the month, the money in their account is divvied up to the publishers of the content the user ‘Flattr-ed’. Thus far the service’s most high profile signup has been Wikileaks, which added the button to its Afghanistan war logs page as a way of accepting donations. The service remains one of the few income sources that hasn’t been closed off to the controversial whistleblowing website in recent weeks.


Moshi Monsters


Moshi Monsters from London’s Mind Candy became an online phenomenon for children this year. Youngsters can adopt a pet monster, and solve puzzles to earn virtual currency that can be spent on items to help kit out their monsters’ world with food, furniture treats and the like.


The virtual world has seen real-world spinoffs galore. A deal with Penguin Books was followed by toys, mobile apps and video games in what is set to be a highly profitable year.


Stupeflix


France’s Stupeflix offers a browser-based online video suite and this year launched a service to automate the creation of videos, for example, in the online retail sector where a video of a pair of trainers created from a bunch of photos might be more appealing to potential customers than static photos.


Stupeflix also offers an API to automate the processing and generation of video content for third parties.


Screach


Screach aims to make all sorts of screens interactive by way of a mobile app and a highly customisable development platform. TV shows could use it to allow real-time interaction from viewers, bars could use it to run quiz events with instant on-phone rewards for winners and it’s already being used to enhance a museum exhibit in the UK.


At present there’s little to try out Screach’s mobile app on, but that should change next year when the UK start-up is set to announce commercial partnerships.






I’ve never really been a fan of business competitions, primarily because of their notorious emphasis on business plans. Your business idea will change so much it’s mind blowing — so much so that writing a business plan could be counter productive.


This year, however, I won first place in the Fall 2010 CSU Chico Business Competition for my current start up, Bizness Apps, which led to my first angel investors. Two teachers involved in the competition were so impressed with my start up that they set up a lunch meeting with my current investors. Take advantage of these opportunities – even if the first place cash prize is only $300 bucks!


You never know who will be in attendance at these events, and at the very least it gives you valuable experience in pitching a concept in a professional setting. By entering business competitions you have everything to gain and nothing to lose. Don’t worry about people stealing your idea – if you don’t win the contest why would a contestant want to steal a losing idea? On the flip side, if you win people will look to you as the person who can pull the concept off.


4. Learn outside of the classroom


Build a library full of business books and read all of them. Learn to read a book in a day or two. Scan through the parts that you’re already familiar with in order to get through the book quickly. I usually aim to read 3-4 books a week. Teach yourself everything you need to know in order to make your start up successful.


Be very selective and know what you are looking to take away from every book. I wanted to focus on effective simplicity, which led me to the book Rework by the founders of 37Signals. When I wanted to learn about the early stages of startup life, I read Founders at Work by Y Combinator founding partner Jessica Livingston, a collection of interviews with largely successful entrepreneurs.


When you set out to acquire knowledge, be sure it’s relevant to your situation.


5. Use your surroundings for business idea inspiration


It only makes sense when setting out on your venture to immerse yourself in something you are knowledgeable and passionate about. In my case I looked towards my obsession with my iPhone, and I began paying attention to how smart phones were changing the way people interacted with businesses.


It wasn’t very long before I realized that there was an enormous opportunity to help the average business owner connect with their clientele on a mobile level. While I knew that a business would love to have a presence in the pocket of their customers at all times, I also wanted there to be a significant value for the person using the app as well. By looking towards my own habits, and that of my peers, I was able to develop a solution that was beneficial to both the business and consumer.


Talk often with your target markets to be sure you’re on the right path. It is so easy to get carried away with an idea that you think is great but offers little to no real value to your clients. It seems obvious, but always pay attention to feedback and structure your decisions around what your environment is telling you.


6.  Just do it


This is probably my biggest piece of advice for college entrepreneurs: just do it! There is no better time in your life to start a company. You have little to no responsibilities, you’re surrounded my people who can help you, and now is the best time in your life to take on risk!


Got a business idea you’ve been bouncing around in your head? Just do it. Don’t wait until tomorrow, next week, or next month. Start building traction today.


In my experience, the biggest hurdle of starting a business is actually doing it. When you start a business, it’s fine not to know everything or even have a ‘solid’ business plan. In fact, most companies deviate significantly from their original plan! These things will fall into place and the things you learn along the way will last a lifetime. To get to this point though, you have to stop planning and start doing.


I’m a huge supporter of the “minimum viable product” business strategy, which advocates to move quickly, get your product out fast, and improve your product with feedback. You shove your product out into the market knowing it has bugs, knowing it could be improved — but you do this to simply start building your business.


By implementing this strategy you are building traction everyday. You stop thinking and you start acting. This is the single biggest step for an entrepreneur. Just do it!


Andrew Gazdecki is the founder and CEO of Bizness Apps, a do-it-yourself iPhone app platform that allows small businesses to easily create, edit, and manage an iPhone app online without any programming knowledge needed. He is 22, attending CSU Chico full time pursuing a Business Marketing degree, and will graduate in the Spring of 2011.


Next Story: Deals & More: Wild Needle scores $2.5M for social, mobile games, trueAnthem grabs $2.9M for ad-supported music service Previous Story: Eye-Fi cards will be able to upload photos to your smartphones and tablets




robert shumake

Weirdest Finding of 2010? Balmain Hair Extensions – Fashionista <b>...</b>

Fashion Industry News, Designers, Runway Shows, Style Advice. Send Tips � Advertise � About Us � Network � Above the Law � AltTransport � Breaking Media � Fashionista. Search for: ... Posted in: Beauty, News ...

<b>News</b> - Lindsay Lohan Moving Next Door to Ex Sam Ronson - Celebrity <b>...</b>

Even fresh out of rehab, the actress can't seem to stay away for her former flame.

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

Weirdest Finding of 2010? Balmain Hair Extensions – Fashionista <b>...</b>

Fashion Industry News, Designers, Runway Shows, Style Advice. Send Tips � Advertise � About Us � Network � Above the Law � AltTransport � Breaking Media � Fashionista. Search for: ... Posted in: Beauty, News ...

<b>News</b> - Lindsay Lohan Moving Next Door to Ex Sam Ronson - Celebrity <b>...</b>

Even fresh out of rehab, the actress can't seem to stay away for her former flame.

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

10 Exciting European Startups from 2010


Europe’s had a bumper year for interesting startup ideas. The Next Web’s Hermione Way and I put our heads together to come up with this list of ten small tech companies from across the continent that have excited us in 2010.


Brainient


London-based Brainient makes it easy to add interactive elements to existing web video. A ‘Magic Script’ lets publishers add a few lines of code into a website’s Body HTML, enabling pre-roll ads, overlays or any other type of Brainient layers on any embedded video in the page.


The company launched its developer tools at The Next Web Conference in April this year and announced the first of a fresh wave of commercial partnerships, allowing video site SeeSaw to transplant Hulu’s “Choose your own ads” format to the UK for the first time.


Tastebuds


If music be the food of love, the Tastebuds is on to a good thing. This Last.fm-powered dating site that we profiled earlier this year matches you with others who share your taste in music.


It’s a simple idea that the site carries off incredibly well and as a niche dating idea we love it. Music taste can often say a lot about a person’s outlook on life and if nothing else, it’s an excellent conversation starter. The service may be a little too reliant on Last.fm from a business point of view, but as a concept it’s beautifully realised.


Skimlinks


Affiliate links are a major revenue stream for some online publishers. Taking all the effort out of this type of marketing, Skimlinks gets rid of the long URLs that often put users off clicking links. The fact that the publisher is getting a cut from sales of the product they’re linking to is completely invisible, as a Skimlinks URL looks just like a normal non-affiliate link.


It’s a model that has won Skimlinks major worldwide publishing clients. This year the London-based startup launched Skimkit, a product that makes it easy for writers to add affiliate links to their articles, even suggesting items that might be suitable to link to.


Shutl


As satisfying as it is to conveniently order shopping online from home, the wait to get it delivered can sometimes make a trip to a bricks-and-mortar store seem like a better option. Shutl aims to improve on next-day delivery by offering products to your door as soon as 90 minutes after you place your order.


The service works by aggregating capacity across local courier companies into a single web-service that retailers can use to speed up deliveries. A GPS tracking facility in partnership with Bing Maps allows shoppers to track their deliveries in real-time via the Shutl website. The UK startup is currently trialling its service with certain Argos stores in the London area.


Paper.li


It was hard to ignore Swiss startup Paper.li this year. The “Twitter newspaper” startup saw rapid viral growth thanks to the automated tweets it sent out each time a user’s daily newspaper was published.


This annoyed some Twitter users, who found their reply stream filled with announcements that they featured in their followers’ Paper.li publications each day. Still, the service is still growing at a reported 1000 papers per day, with plans to expand beyond Twitter and Facebook and offer users the chance to make money from their newspapers in 2011.


Nuji


When we covered Nuji‘s launch earlier this month, we described it as “Instagram meets Instapaper” for shopping. This social network sees you sharing things you like, be they items in shops or objects you spot online, as a way of demonstrating your taste. A mobile app lets you scan barcodes while you’re out shopping, making adding items to your profile easy.


As it builds a network of tastemakers, Nuji plans to monetize by offering relevant shopping deals to users based on their interests.


Flattr


This Swedish startup from Pirate Bay founder Peter Sunde offers publishers an “online tipjar” that can easily monetize any Web page.


After adding money to their Flattr account, users click the ‘Flattr’ button on pages that they like around the Web. At the end of the month, the money in their account is divvied up to the publishers of the content the user ‘Flattr-ed’. Thus far the service’s most high profile signup has been Wikileaks, which added the button to its Afghanistan war logs page as a way of accepting donations. The service remains one of the few income sources that hasn’t been closed off to the controversial whistleblowing website in recent weeks.


Moshi Monsters


Moshi Monsters from London’s Mind Candy became an online phenomenon for children this year. Youngsters can adopt a pet monster, and solve puzzles to earn virtual currency that can be spent on items to help kit out their monsters’ world with food, furniture treats and the like.


The virtual world has seen real-world spinoffs galore. A deal with Penguin Books was followed by toys, mobile apps and video games in what is set to be a highly profitable year.


Stupeflix


France’s Stupeflix offers a browser-based online video suite and this year launched a service to automate the creation of videos, for example, in the online retail sector where a video of a pair of trainers created from a bunch of photos might be more appealing to potential customers than static photos.


Stupeflix also offers an API to automate the processing and generation of video content for third parties.


Screach


Screach aims to make all sorts of screens interactive by way of a mobile app and a highly customisable development platform. TV shows could use it to allow real-time interaction from viewers, bars could use it to run quiz events with instant on-phone rewards for winners and it’s already being used to enhance a museum exhibit in the UK.


At present there’s little to try out Screach’s mobile app on, but that should change next year when the UK start-up is set to announce commercial partnerships.






I’ve never really been a fan of business competitions, primarily because of their notorious emphasis on business plans. Your business idea will change so much it’s mind blowing — so much so that writing a business plan could be counter productive.


This year, however, I won first place in the Fall 2010 CSU Chico Business Competition for my current start up, Bizness Apps, which led to my first angel investors. Two teachers involved in the competition were so impressed with my start up that they set up a lunch meeting with my current investors. Take advantage of these opportunities – even if the first place cash prize is only $300 bucks!


You never know who will be in attendance at these events, and at the very least it gives you valuable experience in pitching a concept in a professional setting. By entering business competitions you have everything to gain and nothing to lose. Don’t worry about people stealing your idea – if you don’t win the contest why would a contestant want to steal a losing idea? On the flip side, if you win people will look to you as the person who can pull the concept off.


4. Learn outside of the classroom


Build a library full of business books and read all of them. Learn to read a book in a day or two. Scan through the parts that you’re already familiar with in order to get through the book quickly. I usually aim to read 3-4 books a week. Teach yourself everything you need to know in order to make your start up successful.


Be very selective and know what you are looking to take away from every book. I wanted to focus on effective simplicity, which led me to the book Rework by the founders of 37Signals. When I wanted to learn about the early stages of startup life, I read Founders at Work by Y Combinator founding partner Jessica Livingston, a collection of interviews with largely successful entrepreneurs.


When you set out to acquire knowledge, be sure it’s relevant to your situation.


5. Use your surroundings for business idea inspiration


It only makes sense when setting out on your venture to immerse yourself in something you are knowledgeable and passionate about. In my case I looked towards my obsession with my iPhone, and I began paying attention to how smart phones were changing the way people interacted with businesses.


It wasn’t very long before I realized that there was an enormous opportunity to help the average business owner connect with their clientele on a mobile level. While I knew that a business would love to have a presence in the pocket of their customers at all times, I also wanted there to be a significant value for the person using the app as well. By looking towards my own habits, and that of my peers, I was able to develop a solution that was beneficial to both the business and consumer.


Talk often with your target markets to be sure you’re on the right path. It is so easy to get carried away with an idea that you think is great but offers little to no real value to your clients. It seems obvious, but always pay attention to feedback and structure your decisions around what your environment is telling you.


6.  Just do it


This is probably my biggest piece of advice for college entrepreneurs: just do it! There is no better time in your life to start a company. You have little to no responsibilities, you’re surrounded my people who can help you, and now is the best time in your life to take on risk!


Got a business idea you’ve been bouncing around in your head? Just do it. Don’t wait until tomorrow, next week, or next month. Start building traction today.


In my experience, the biggest hurdle of starting a business is actually doing it. When you start a business, it’s fine not to know everything or even have a ‘solid’ business plan. In fact, most companies deviate significantly from their original plan! These things will fall into place and the things you learn along the way will last a lifetime. To get to this point though, you have to stop planning and start doing.


I’m a huge supporter of the “minimum viable product” business strategy, which advocates to move quickly, get your product out fast, and improve your product with feedback. You shove your product out into the market knowing it has bugs, knowing it could be improved — but you do this to simply start building your business.


By implementing this strategy you are building traction everyday. You stop thinking and you start acting. This is the single biggest step for an entrepreneur. Just do it!


Andrew Gazdecki is the founder and CEO of Bizness Apps, a do-it-yourself iPhone app platform that allows small businesses to easily create, edit, and manage an iPhone app online without any programming knowledge needed. He is 22, attending CSU Chico full time pursuing a Business Marketing degree, and will graduate in the Spring of 2011.


Next Story: Deals & More: Wild Needle scores $2.5M for social, mobile games, trueAnthem grabs $2.9M for ad-supported music service Previous Story: Eye-Fi cards will be able to upload photos to your smartphones and tablets




robert shumake

stock market online game by b.tzachi


robert shumake

Weirdest Finding of 2010? Balmain Hair Extensions – Fashionista <b>...</b>

Fashion Industry News, Designers, Runway Shows, Style Advice. Send Tips � Advertise � About Us � Network � Above the Law � AltTransport � Breaking Media � Fashionista. Search for: ... Posted in: Beauty, News ...

<b>News</b> - Lindsay Lohan Moving Next Door to Ex Sam Ronson - Celebrity <b>...</b>

Even fresh out of rehab, the actress can't seem to stay away for her former flame.

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

Weirdest Finding of 2010? Balmain Hair Extensions – Fashionista <b>...</b>

Fashion Industry News, Designers, Runway Shows, Style Advice. Send Tips � Advertise � About Us � Network � Above the Law � AltTransport � Breaking Media � Fashionista. Search for: ... Posted in: Beauty, News ...

<b>News</b> - Lindsay Lohan Moving Next Door to Ex Sam Ronson - Celebrity <b>...</b>

Even fresh out of rehab, the actress can't seem to stay away for her former flame.

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

Making money from blogging is a dream that many people have. This objective is not at all unattainable even if you are someone with just basic writing skills. In fact, becoming a blogger doesn't necessarily mean you have to be a very good writer. It just requires a creative mind set, some consistency and the willingness to work hard. But even though blogging is something that just about anyone can do - not many people have managed to turn blogging into profit.

Most of the people who fail to earn any money from their blogs often fail because of two reasons. They may have had too high of an expectation of how quickly their reader base would grow, and how fast they would be able to start generating profit. When those expectations don't go according to plan, it often kills their motivation to continue blogging, and cause them to give up out of being disappointed.

Another thing that causes a lot of bloggers to windup crashing into the brick wall of frustration - is the lack of proper planning. The key to becoming a successful blogger is to set realistic goals and then patiently start working towards those goals.

In order to start generating earnings from your blog, you will need to drive enough traffic to the content of your site. The greater the amount of traffic you are able to direct, the more chance you will have of getting advertisers to pay you to promoting their ads on your blog. And of course, generating that much traffic is not an easy task - it requires hard work.

There are tons of other sites on the internet and a lot of new ones go up each day. So in order for your site to be found... it's not enough to just focus on the quantity, and the quality of your blog post. You have to use some of the time spent adding content to your site to promote it, so you can start getting the sort of traffic that will earn you money.

It is in fact very important that you consistently update your blog with fresh content. This will ensure you have posts that are frequently indexed into search engines, so your site can continuously receive a steady flow of search engine traffic. But you just have to balance between adding content and promoting your site.

Another great benefit you'll get from constantly updating your blog... it causes you to form a relationship with your readers. And believe you me, if you keep adding quality content to your blog, your readers will always keep coming back each time there is a fresh update to your site.

So if your aim is to start generating earnings from your blog, start by getting to work and do whatever is necessary to attract visitors to your site. Take different promotional steps such as joining blogging communities... get familiarized with other bloggers from those communities. This is so you can exchange links with other bloggers which will help to improve your site's ranking.

It doesn't matter how much internet marketing experience you may have, or how brilliant of an idea you might have for blogging - don't expect to start making money overnight! The process of acquiring the type of reader base that will turn into profit will take time, and requires patience.

So be realistic, don't expect anything significant until after a couple of months of hard work. And don't be deterred when things take a while to take off. Try to maintain your focus and stick to the task of improving and promoting your blog even during those dry spells. Set realistic short term goals and work towards fulfilling them. Eventually if you keep your focus on the goals you have set; your persistence will pay off and cause you to start making money from blogging.


robert shumake detroit

Weirdest Finding of 2010? Balmain Hair Extensions – Fashionista <b>...</b>

Fashion Industry News, Designers, Runway Shows, Style Advice. Send Tips � Advertise � About Us � Network � Above the Law � AltTransport � Breaking Media � Fashionista. Search for: ... Posted in: Beauty, News ...

<b>News</b> - Lindsay Lohan Moving Next Door to Ex Sam Ronson - Celebrity <b>...</b>

Even fresh out of rehab, the actress can't seem to stay away for her former flame.

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake detroit

stock market online game by b.tzachi


robert shumake detroit

10 Exciting European Startups from 2010


Europe’s had a bumper year for interesting startup ideas. The Next Web’s Hermione Way and I put our heads together to come up with this list of ten small tech companies from across the continent that have excited us in 2010.


Brainient


London-based Brainient makes it easy to add interactive elements to existing web video. A ‘Magic Script’ lets publishers add a few lines of code into a website’s Body HTML, enabling pre-roll ads, overlays or any other type of Brainient layers on any embedded video in the page.


The company launched its developer tools at The Next Web Conference in April this year and announced the first of a fresh wave of commercial partnerships, allowing video site SeeSaw to transplant Hulu’s “Choose your own ads” format to the UK for the first time.


Tastebuds


If music be the food of love, the Tastebuds is on to a good thing. This Last.fm-powered dating site that we profiled earlier this year matches you with others who share your taste in music.


It’s a simple idea that the site carries off incredibly well and as a niche dating idea we love it. Music taste can often say a lot about a person’s outlook on life and if nothing else, it’s an excellent conversation starter. The service may be a little too reliant on Last.fm from a business point of view, but as a concept it’s beautifully realised.


Skimlinks


Affiliate links are a major revenue stream for some online publishers. Taking all the effort out of this type of marketing, Skimlinks gets rid of the long URLs that often put users off clicking links. The fact that the publisher is getting a cut from sales of the product they’re linking to is completely invisible, as a Skimlinks URL looks just like a normal non-affiliate link.


It’s a model that has won Skimlinks major worldwide publishing clients. This year the London-based startup launched Skimkit, a product that makes it easy for writers to add affiliate links to their articles, even suggesting items that might be suitable to link to.


Shutl


As satisfying as it is to conveniently order shopping online from home, the wait to get it delivered can sometimes make a trip to a bricks-and-mortar store seem like a better option. Shutl aims to improve on next-day delivery by offering products to your door as soon as 90 minutes after you place your order.


The service works by aggregating capacity across local courier companies into a single web-service that retailers can use to speed up deliveries. A GPS tracking facility in partnership with Bing Maps allows shoppers to track their deliveries in real-time via the Shutl website. The UK startup is currently trialling its service with certain Argos stores in the London area.


Paper.li


It was hard to ignore Swiss startup Paper.li this year. The “Twitter newspaper” startup saw rapid viral growth thanks to the automated tweets it sent out each time a user’s daily newspaper was published.


This annoyed some Twitter users, who found their reply stream filled with announcements that they featured in their followers’ Paper.li publications each day. Still, the service is still growing at a reported 1000 papers per day, with plans to expand beyond Twitter and Facebook and offer users the chance to make money from their newspapers in 2011.


Nuji


When we covered Nuji‘s launch earlier this month, we described it as “Instagram meets Instapaper” for shopping. This social network sees you sharing things you like, be they items in shops or objects you spot online, as a way of demonstrating your taste. A mobile app lets you scan barcodes while you’re out shopping, making adding items to your profile easy.


As it builds a network of tastemakers, Nuji plans to monetize by offering relevant shopping deals to users based on their interests.


Flattr


This Swedish startup from Pirate Bay founder Peter Sunde offers publishers an “online tipjar” that can easily monetize any Web page.


After adding money to their Flattr account, users click the ‘Flattr’ button on pages that they like around the Web. At the end of the month, the money in their account is divvied up to the publishers of the content the user ‘Flattr-ed’. Thus far the service’s most high profile signup has been Wikileaks, which added the button to its Afghanistan war logs page as a way of accepting donations. The service remains one of the few income sources that hasn’t been closed off to the controversial whistleblowing website in recent weeks.


Moshi Monsters


Moshi Monsters from London’s Mind Candy became an online phenomenon for children this year. Youngsters can adopt a pet monster, and solve puzzles to earn virtual currency that can be spent on items to help kit out their monsters’ world with food, furniture treats and the like.


The virtual world has seen real-world spinoffs galore. A deal with Penguin Books was followed by toys, mobile apps and video games in what is set to be a highly profitable year.


Stupeflix


France’s Stupeflix offers a browser-based online video suite and this year launched a service to automate the creation of videos, for example, in the online retail sector where a video of a pair of trainers created from a bunch of photos might be more appealing to potential customers than static photos.


Stupeflix also offers an API to automate the processing and generation of video content for third parties.


Screach


Screach aims to make all sorts of screens interactive by way of a mobile app and a highly customisable development platform. TV shows could use it to allow real-time interaction from viewers, bars could use it to run quiz events with instant on-phone rewards for winners and it’s already being used to enhance a museum exhibit in the UK.


At present there’s little to try out Screach’s mobile app on, but that should change next year when the UK start-up is set to announce commercial partnerships.






I’ve never really been a fan of business competitions, primarily because of their notorious emphasis on business plans. Your business idea will change so much it’s mind blowing — so much so that writing a business plan could be counter productive.


This year, however, I won first place in the Fall 2010 CSU Chico Business Competition for my current start up, Bizness Apps, which led to my first angel investors. Two teachers involved in the competition were so impressed with my start up that they set up a lunch meeting with my current investors. Take advantage of these opportunities – even if the first place cash prize is only $300 bucks!


You never know who will be in attendance at these events, and at the very least it gives you valuable experience in pitching a concept in a professional setting. By entering business competitions you have everything to gain and nothing to lose. Don’t worry about people stealing your idea – if you don’t win the contest why would a contestant want to steal a losing idea? On the flip side, if you win people will look to you as the person who can pull the concept off.


4. Learn outside of the classroom


Build a library full of business books and read all of them. Learn to read a book in a day or two. Scan through the parts that you’re already familiar with in order to get through the book quickly. I usually aim to read 3-4 books a week. Teach yourself everything you need to know in order to make your start up successful.


Be very selective and know what you are looking to take away from every book. I wanted to focus on effective simplicity, which led me to the book Rework by the founders of 37Signals. When I wanted to learn about the early stages of startup life, I read Founders at Work by Y Combinator founding partner Jessica Livingston, a collection of interviews with largely successful entrepreneurs.


When you set out to acquire knowledge, be sure it’s relevant to your situation.


5. Use your surroundings for business idea inspiration


It only makes sense when setting out on your venture to immerse yourself in something you are knowledgeable and passionate about. In my case I looked towards my obsession with my iPhone, and I began paying attention to how smart phones were changing the way people interacted with businesses.


It wasn’t very long before I realized that there was an enormous opportunity to help the average business owner connect with their clientele on a mobile level. While I knew that a business would love to have a presence in the pocket of their customers at all times, I also wanted there to be a significant value for the person using the app as well. By looking towards my own habits, and that of my peers, I was able to develop a solution that was beneficial to both the business and consumer.


Talk often with your target markets to be sure you’re on the right path. It is so easy to get carried away with an idea that you think is great but offers little to no real value to your clients. It seems obvious, but always pay attention to feedback and structure your decisions around what your environment is telling you.


6.  Just do it


This is probably my biggest piece of advice for college entrepreneurs: just do it! There is no better time in your life to start a company. You have little to no responsibilities, you’re surrounded my people who can help you, and now is the best time in your life to take on risk!


Got a business idea you’ve been bouncing around in your head? Just do it. Don’t wait until tomorrow, next week, or next month. Start building traction today.


In my experience, the biggest hurdle of starting a business is actually doing it. When you start a business, it’s fine not to know everything or even have a ‘solid’ business plan. In fact, most companies deviate significantly from their original plan! These things will fall into place and the things you learn along the way will last a lifetime. To get to this point though, you have to stop planning and start doing.


I’m a huge supporter of the “minimum viable product” business strategy, which advocates to move quickly, get your product out fast, and improve your product with feedback. You shove your product out into the market knowing it has bugs, knowing it could be improved — but you do this to simply start building your business.


By implementing this strategy you are building traction everyday. You stop thinking and you start acting. This is the single biggest step for an entrepreneur. Just do it!


Andrew Gazdecki is the founder and CEO of Bizness Apps, a do-it-yourself iPhone app platform that allows small businesses to easily create, edit, and manage an iPhone app online without any programming knowledge needed. He is 22, attending CSU Chico full time pursuing a Business Marketing degree, and will graduate in the Spring of 2011.


Next Story: Deals & More: Wild Needle scores $2.5M for social, mobile games, trueAnthem grabs $2.9M for ad-supported music service Previous Story: Eye-Fi cards will be able to upload photos to your smartphones and tablets




robert shumake detroit

Weirdest Finding of 2010? Balmain Hair Extensions – Fashionista <b>...</b>

Fashion Industry News, Designers, Runway Shows, Style Advice. Send Tips � Advertise � About Us � Network � Above the Law � AltTransport � Breaking Media � Fashionista. Search for: ... Posted in: Beauty, News ...

<b>News</b> - Lindsay Lohan Moving Next Door to Ex Sam Ronson - Celebrity <b>...</b>

Even fresh out of rehab, the actress can't seem to stay away for her former flame.

Opinion: Can Oprah Help Restore Civility? - AOL <b>News</b>

Oprah began her new cable television network -- OWN -- at noon on New Year's Day, a network dedicated to the total and complete absence of mean-spiritedness.


robert shumake

stock market online game by b.tzachi


robert shumake detroit










No comments:

Post a Comment